June 2016

PR and Online Reputation Management: What’s the Difference?

Though they are related, public relations and online reputation management are two separate undertakings. Keep reading to learn more about these different marketing aspects. What comes to mind when you think of PR? If you are like many people, you may think of media interviews, press releases, and promotions. Now ask yourself what comes to […]

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Using Social Media for Customer Service: Why It’s Hurting Your Brand’s Reputation

While social media is a great addition to your marketing campaign, it should not be your main source of customer service. As such, it is essential that you set up proper customer support. In our increasingly fast paced world, what have your tried in order to stay on the cutting edge of your industry? In

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