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How to Blog Correctly to Maximize Online Promotion and Online Reputation

Nearly every blogger that submits articles to their blog dreams of one day becoming filthy rich. The reason for this is they have seen a number of people do it. That does not mean that you will have the ability to as well. The number one thing to consider before quitting your day job to blog is if the niche you have chosen is saturated. It is like trying to break out as a YouTube star in make-up tutorials. Unless you have a really unique way of presenting the content, you are just a drop in the bucket. The same thing goes for blogging. Lifestyle blogs are completely saturated. So, choosing that would be a poor decision. There are a number of other things that you must consider first as well. We are not going to cover those in this blog.

We are going to cover, however, what to do once you have decided on the correct niche. We are going to assume that you have found a niche that you can continuously pump out articles for. This would be the only time that you should even consider quitting your job. On the other hand, you can do it part-time and still make a fair amount of change. Before you up and quit your job, you are going to want to make sure that your blog is making enough money to pay the bills. In order to do that, you are going to want to follow the suggestions below. Make sure that you read over them carefully in order to increase your chances of making it big as a blogger.


While it is true that you need to make sure you have a steady stream of content, you are going to want to consider other things when making it. A lot of people that get their start in blogging focus too much on the content. Not so much that they have something to post that day, but the quality of the content. They focus on writing big words or complex sentence structure. That is all well and fine if you are blogging for an upscale newspaper. However, if you are simply writing for yourself, you don’t need to do that.

You are going to want to make sure that your content is readable. In other words, you don’t want to have a lot of typos in your sentences. Short of that, you should be good if you just type as you talk in your everyday life. When you have a lot of big words or complex sentences, people will tend to tune out. They take you as pretentious and fake. So, keep it simple and you will find that your reputation as a serious blogger will grow.

Target Audience

It is important to have a target audience in mind. After all, you don’t want to have a car blog that is targeting people that don’t like driving cars. While we know that you want to get the maximum amount of readers that you possibly can, you aren’t going to want to waste time promoting your product to people with no interest in it.

Sit down and do your research. With your niche in mind, study what kind of people like to read about it. Then, and only then, make up a buyer persona. With this persona, you can determine the people you need to target. Seek out your friends first and have them share your information. This is how all great bloggers got their start. They shared it with their friends and had them share it with friends they thought would like it. As the audience grew, more and more people were recommending their content to their friends.

The point we are trying to stress here is that you have to have a narrow target market and you will grow faster. Wasting your time on marketing to people that have no interest is not only a waste of time but money as well.

Be Original

If you are really looking to maximize your readership, you are going to need to be original. Once you have decided on your niche and target market, you need to figure out what you can write about. This is going to take you a fair amount of time. If you are doing it right, you will go through ten to fifteen ideas before you land on a topic to write about. The reason for this is that you don’t want to beat a dead horse.

What you are going to do is make sure that you Google every topic you intend to write on. If the market is oversaturated, then you might want to pick a different topic. However, if you can present the information in an entirely different way, then you might be onto something. We can think of one example of this. There is a cooking channel on YouTube that focuses on recipes with different names for ingredients. For example, instead of calling it salted water, they call it clean sea water. It is not that creative, but it is unique. The recipes they give are the same recipes you will find on other channels. The humor factor is what they use to draw their crowd. This is what we are talking about when we say you need to present the article in a new way.

Conclusion We hope that you have the chance to earn a lot of money from blogging. Not too many people have the opportunity to quit their day job in order to blog. It is the dream of so many people that they can work from home and not have to work for a company. We wish you all the luck in the world. If you follow the steps, we provided you above, you will have a better chance than someone who just makes a website and starts writing. You need to think of this as a business. In order to make any business work, you have to do a lot of planning. No business was off the cuff, and yours will not be either. Happy blogging!